HaycionInterbrand
Helps ambitious organizations grow brand value through strategy, creativity and brand economics.
- Engagement models
- Retainer, Project, Workshop or training, Agency of record, Advisory board
- Ideal client stage
- Established business, Enterprise
- Ideal client size
- 51 to 200 people, 201 to 1,000 people, More than 1,000 people
- Team size
- More than 200
- Works in
- Global, North America, Europe, Latin America, Asia Pacific, Middle East
- Based in
- New York, New York, United States
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About
Global brand consultancy helping leading brands grow value through strategy, creativity, and brand economics.
Services
- Brand strategy
Develops long-term brand strategies that define positioning, purpose, and pathways to commercial growth.
- Brand valuation & brand economics
Measures and articulates brand value using rigorous analytics to connect brand activity to business results.
- Naming
Creates strategic naming solutions that align architecture, IP considerations and market appeal.
- Brand architecture
Designs clear brand architectures to organize portfolios, clarify relationships and enable growth.
- Identity & experience design
Builds visual identities and experience systems that deliver cohesive, human-centered interactions across touchpoints.
- Customer & market insight
Combines research and data to inform positioning, segmentation and brand-led growth opportunities.
- Brand governance & activation
Establishes governance, guidelines and frameworks to ensure consistent brand execution and long-term value creation.
- Digital brand transformation
Integrates brand, design and digital capabilities to transform customer experience and drive measurable outcomes.
Clients and credentials
Notable clients: SE Saudi Energy, Bugatti, LEGO, ViX, Juventus, Matsukiyo, Banamex
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