What your Haycion workspace actually does
One workspace per client, built from a single URL and kept current for the life of the engagement.
It learns the client's business, their market, and their competitors, then puts that context to work in every meeting.
1 · Build the pictureStart with a URL. End with a 360° snapshot.
Before you spend a day on desk research, your workspace has already read the client's site and built the profile you'd normally assemble by hand.
Company profile, auto-detected ICPs with priority scores, products and messaging analysis, and market segments sized with TAM estimates. All from one input, all in hours.
Detect the ICPs
Personas ranked by priority, each with scored value propositions, pain points, and improvement suggestions.
Size the segments
Market segments with TAM estimates so the strategy conversation starts with numbers.
Read the messaging
Products and positioning analysed as the market sees them, not as the client describes them.
Open the daily brief
From day one the workspace writes a morning brief on the client's market.
2 · Map the fieldRank the competitors. Show the reasoning.
Ranked competitor discovery, a full SWOT per competitor, and side-by-side dashboards on the Strength Matrix. The scoring is transparent and every score can be overridden, so the analysis is yours, not a black box.
Find the whole field
Competitors you'd have missed, ranked and scored.
SWOT every one of them
Strengths, weaknesses, opportunities, threats, per competitor.
Override the scores
Disagree with the matrix? Change it, and everything downstream updates.
Generate battlecards
Persona-specific battlecards the client's sales team can use tomorrow.
3 · Find the opportunitySee exactly where the client can win.
The Opportunity Graph maps every competitor's weakness against the client's strengths, sized by leverage.
Most competitive analysis ends with a list. Haycion ends with a graph: each bubble is an opening, its size is how much leverage the client has there, and one click turns it into a playbook in the Insights Hub.
This is the part consultants tell us they can't get anywhere else, and the part clients keep paying for.
Size by leverage
Openings ranked by how much the client's strengths actually apply.
Map to personas
Know which persona to target first for each opportunity.
One-click playbooks
The Insights Hub turns a bubble into a plan with owners and steps.
Keep it current
As competitors move, the graph moves with them.
4 · Test the movePrototype the pivot before anyone commits to it.
The Experiments sandbox lets you model a positioning scenario and preview its full downstream impact on personas, competitive scores, market segments, and messaging, with no real-world commitment.
Model two scenarios
Compare a pivot against the status quo side by side.
See the ripple
Every persona, score, and segment that would change, before it changes.
Keep the reasoning
When the client asks "why this one?", the answer is already written.
Nothing leaks
Experiments stay in the sandbox until you promote one.
5 · Keep the clientTurn the project into a retainer.
An always-on agent trained on the full workspace answers questions, prioritises findings, and explains any insight from the sidebar. Give the client access and the workspace becomes the ongoing intelligence layer they renew every month.
Ask the workspace
Context-aware chat over everything Haycion knows about the client.
Monitor 24/7
Continuous signal monitoring across market, competitive, and narrative domains.
Share with the client
Curated access to the workspace, reports, and briefs, under your name.
Export in a click
One-click report exports for the deck, the memo, and the board.
Five jobs. One workspace per client.
These aren't five separate tools. Your workspace carries what it learns from one job into the next.
The more it understands a client, the better it can:
- Build the picture from a single URL.
- Rank the competitors with reasoning you can override.
- Find the opportunity where their strengths meet a weakness.
- Test the move before it costs anything.
- Keep the client with intelligence they can't get elsewhere.
That context compounds with every engagement. And it stays in the client's workspace, separate from every other client you serve.
Questions consultants ask
How long does a workspace take to build?
Hours, not days. Enter the URL and the first snapshot, competitor ranking, and brief are usually ready the same working day.
Are clients kept separate?
Yes. Each client or project is an isolated workspace with strict data separation. Switch between engagements from the sidebar.
Can I change a score I disagree with?
Every score on the Strength Matrix is transparent and overrideable. Change one and the SWOT, battlecards, and Opportunity Graph update with it.
Where does the data come from?
Public sources only. Nothing from inside the client, so the analysis is free of internal bias.
You shouldn't be the last to know what's moving in a client's market.
Your workspace keeps learning about the client, their competitors, and their buyers. You keep the relationship.