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FutureBrand

Agencywww.futurebrand.com ↗

Global brand-led strategy and design firm helping organisations transform identity and future impact.

Helps organisations align brand, product and experience for global rollouts and portfolio change; the Fiji Airways rebrand won Brand New’s 'Global Rebrand of the Year' in 2014.

Works in
Global, North America, Europe, Asia Pacific, Latin America, Middle East
Ideal client stage
Established business, Enterprise
Ideal client size
More than 1,000 people, 201 to 1,000 people

Services

What you can hire FutureBrand for

Brand strategy

Sets positioning, purpose and launch strategy for complex initiatives, evidenced by the Peru country brand that achieved 93% public acceptance.

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Brand design

Creates cohesive visual identities and scalable systems, for example rebranding Brembo and delivering Octave's unified brand system across markets and products.

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Brand management & governance

Implements governance and rollout frameworks to maintain consistency across markets, as used to sustain Sanofi's global healthcare identity.

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Spatial & experience design

Designs customer and physical experience ecosystems, demonstrated by the Riyadh Air brand ecosystem covering visual, sonic and customer experience.

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Product, packaging & shopper design

Develops packaging and product-facing design applied at scale for consumer brands such as Nespresso and Sanpellegrino.

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Sonic & haptic identity

Defines audio and tactile identity elements used in national carrier launches including Riyadh Air and Fiji Airways.

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Proprietary research & insight

Delivers research-led insight and measurement of public response, as with the Peru country brand that reached 93% public acceptance.

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Fit

Is FutureBrand right for you?

A good fit if you are

  • An established business or an enterprise with More than 1,000 people or 201 to 1,000 people
  • In aerospace & aviation, food & beverage, consumer goods, healthcare, financial services & insurance, hotels & hospitality, retail or energy
  • Based anywhere: they work globally

Proof points

FutureBrand Consumer Index 2024

The FutureBrand Consumer Index assesses 100 U.S. consumer packaged goods brands' purpose and experience.

Case study on futurebrand.com ↗

About FutureBrand

A strength in translating complex organisational change into coherent, scalable identity systems that align reputation, product and customer experience. Buyers hire them to unify fragmented portfolios or launch national carriers and country brands; their Peru country brand achieved 93% public acceptance, and they have delivered market launches and unified systems for Octave and Riyadh Air.

Questions and answers

How do I contact FutureBrand?

Use Contact FutureBrand on this page and describe what you need. Haycion passes your request to FutureBrand, and they reply to the email you give.

Have a project for FutureBrand?

Send them a request. They reply by email.

Contact FutureBrand

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