Brand strategy and architecture
Defines positioning, portfolio and governance to link brand change with measurable commercial targets, reflecting rebrands that drove revenue and brand value gains.
Ask about this →L
Landor
Global brand consultancy transforming organisations through strategy, design and customer experiences.
Turns brand and product launches into measurable growth; Team Global Express saw revenue rise 16% in the year after launch.
- Engagement models
- Project, Retainer
- Team size
- More than 200
- Founded
- 1941
- Languages
- English
- Works in
- Global, Europe, Asia Pacific, North America, United Kingdom
- Ideal client stage
- Established business, Enterprise
- Ideal client size
- More than 1,000 people, 201 to 1,000 people
Services
What you can hire Landor for
Visual and verbal identity systems
Creates scalable visual and verbal guidelines for consistent activation across channels and markets, used by major clients including Saudia and Walmart.
Ask about this →Customer and retail experience design
Designs customer journeys and retail layouts to increase engagement and footfall, supporting outcomes such as Saudia’s passenger and sales rises.
Ask about this →Product and innovation design
Develops product propositions and service designs to speed adoption, demonstrated by a youth banking launch with large waiting lists and app downloads.
Ask about this →Naming and brand expression
Produces market-ready names and brand expressions aligned to launch plans that achieved millions of social impressions.
Ask about this →Brand performance, research and analytics
Builds forecasting and measurement models to predict revenue and brand value impact, for example a projection of +46.2% revenue over 2020–2025.
Ask about this →Digital product, UX and app design
Designs digital products, UX and apps with measurable consumer uptake, evidenced by 29,000 app downloads in a launch.
Ask about this →Launch, activation and communications
Plans and executes launches and activations that drive scale and engagement, for example 32.1 million social impressions for a youth banking launch.
Ask about this →Fit
Is Landor right for you?
A good fit if you are
- An established business or an enterprise with More than 1,000 people or 201 to 1,000 people
- In automotive, aviation, retail, consumer goods, energy, financial services, healthcare or culture & arts
- Based anywhere: they work globally
How they engage
- Project
- A defined scope with one outcome.
- Retainer
- Ongoing work on a recurring basis.
Proof points
Team Global Express
Revenue increased by 16% in the year after launch.
Case study on landor.com ↗iz (Alinma)
iz earned over 32.1 million impressions across social media, 18,000 registrations on the waiting list, and 29,000 downloads and installations.
Case study on landor.com ↗Lynk & Co (presale)
The first 6,000 presale cars in China sold in 2 minutes and 17 seconds.
Case study on landor.com ↗Lynk & Co (sales)
150,000 cars were sold in one year versus a target of 100,000.
Case study on landor.com ↗Saudia Airlines (brand value)
Brand value rose 80% to $797.4 million.
Case study on landor.com ↗Milan Symphony Orchestra
Subscription sales and tickets increased by 56.9%.
Case study on landor.com ↗About Landor
Known for linking brand change to measurable commercial outcomes, Landor is frequently hired to turn rebrands and launches into revenue and audience growth. Its work has produced clear business results, notably Saudia Airlines’ brand value rising 80% to $797.4M with passenger numbers and sales up over 20% and a return to profit, a proof point clients cite.
Industries served
All sources checked 2 Oct 2026.
Questions and answers
How do I contact Landor?
Use Contact Landor on this page and describe what you need. Haycion passes your request to Landor, and they reply to the email you give.
Have a project for Landor?
Send them a request. They reply by email.
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