Brand strategy & platform
Collaborates with client leaders to define positioning, messaging and a strategic brand platform that guides marketing and product decisions.
Ask about this →Global brand and experience consultancy that helps CMOs drive growth through brand, experience and marketing strategy.
Transforms brand and customer experience into higher-performing marketing and campaigns; a Nucor campaign delivered 7.5x benchmark CTRs for digital display and video.
Services
Collaborates with client leaders to define positioning, messaging and a strategic brand platform that guides marketing and product decisions.
Ask about this →Delivers visual identity, logo and design systems that scale across web and brand touchpoints and enable consistent execution.
Ask about this →Develops distinct brand architecture and launch positioning to support mergers, spin-offs or new market entries.
Ask about this →Maps and redesigns customer journeys and service touchpoints to improve experience and brand perception.
Ask about this →Creates integrated marketing plans and campaign strategies to generate demand and support go-to-market priorities.
Ask about this →Produces content strategies, SEO and digital activations to increase visibility and drive engagement online.
Ask about this →Designs internal programs and activation materials to align employees with brand and experience changes.
Ask about this →Sets metrics, measurement frameworks and governance to track brand performance and sustain consistency.
Ask about this →Fit
Achieved 7.5x above-benchmark CTRs for digital display and video.
Case study on lippincott.com ↗Delivered 100% brand lift on LinkedIn.
Case study on lippincott.com ↗Generated 27m impressions across digital and social channels.
Case study on lippincott.com ↗In 2015 Delta posted nearly $41 billion in revenues, up 6 percent from the previous year.
Case study on lippincott.com ↗Serves more than 180 million passengers every year.
Case study on lippincott.com ↗Drove 174% more visits to the rebranding landing page than the average page.
Case study on lippincott.com ↗Turning brand and experience strategy into measurable business outcomes, Lippincott applies integrated brand, experience and marketing thinking to reposition organizations and scale customer-facing change. Clients hire them to lift performance, awareness and competitive standing; Nucor’s Made for Good campaign delivered 7.5x benchmark CTRs and 100% brand lift, and Delta’s transformation moved the airline from third to first among peers on the Fortune 500.
All sources checked 2 Oct 2026.
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