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Digitas

Agencywww.digitas.com ↗

Helps consumer and retail brands build connected, data-driven customer experiences with creativity, technology and media.

Transforms cultural storytelling into measurable brand gains, evidenced by One Trac Mind achieving 94% top-of-mind brand linkage.

Engagement models
Agency of record, Project, Retainer
Team size
More than 200
Founded
1980
Languages
English, Chinese
Works in
Global, North America, Europe, Asia Pacific
Ideal client stage
Established business, Enterprise
Ideal client size
More than 1,000 people, 201 to 1,000 people

Services

What you can hire Digitas for

Creative campaign and content production

Creates multichannel creative and content for consumers, evidenced by Sephora's 719M-impression Faces of Music and Sensodyne's 7.6M-impression Sensory Overload.

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Media strategy, planning and activation

Plans and activates media to drive scale and recall, shown by NERDS' 840M+ impressions and Sensodyne's +11.7% ad recall.

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CRM, loyalty and lifecycle strategy

Designs CRM, loyalty and lifecycle programs to increase visits and brand motivation, as seen in RaceTrac's +32 point motivation to visit and 94% top-of-mind linkage.

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Social transformation and creator-led programs

Builds creator-led social programs that lift engagement and Gen Z consideration, evidenced by Sephora's 1.5M minutes streamed and +9% Gen Z consideration.

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Total commerce and retail activation

Activates total commerce and retail programs that drive traffic and sales, including Walmart Land's 49M visitors in two weeks and NERDS' 400% eComm sales lift.

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Branded content studio production (Digitas Pictures)

Produces branded long-form content and studio work that drove a 2x increase in rides to Sephora and generated 315M earned impressions.

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AI-enabled product and analytics (Digitas AI & NX Score)

Applies AI and analytics to surface insights and optimize campaign performance using Digitas AI and NX Score as measurement tools.

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Agile production and rapid creative delivery (Digitas Go)

Delivers agile production and rapid creative iteration to accelerate turnaround and deploy campaigns faster.

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Fit

Is Digitas right for you?

A good fit if you are

  • An established business or an enterprise with More than 1,000 people or 201 to 1,000 people
  • In beauty, retail, consumer packaged goods, pharmaceuticals, travel & leisure, education or entertainment
  • Based anywhere: they work globally

How they engage

Agency of record
The firm owns one function's ongoing work for you.
Project
A defined scope with one outcome.
Retainer
Ongoing work on a recurring basis.

Proof points

About Digitas

Known for turning cultural creative ideas into measurable commerce and brand outcomes, Digitas focuses on unifying fragmented customer journeys and proving impact. The agency pairs integrated storytelling with performance measurement to solve cross-channel activation problems and drive both affinity and sales. Proof includes Walmart Land, which drew 49 million visitors in its first two weeks and lifted brand affinity by 10%.

Questions and answers

How do I contact Digitas?

Use Contact Digitas on this page and describe what you need. Haycion passes your request to Digitas, and they reply to the email you give.

Have a project for Digitas?

Send them a request. They reply by email.

Contact Digitas

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Contact Digitas