Haycion

Haycion Advisor Network

TP

The B2B Playbook

Helps small to mid-sized B2B teams build revenue-focused demand programs via consulting, training and agency services.

Advisory firmtheb2bplaybook.com ↗

Engagement models
Workshop or training, Project, Retainer, Agency of record, Productized service
Ideal client stage
Bootstrapped, Seed, Series A, Series B and later, Established business
Ideal client size
11 to 50 people, 51 to 200 people, 201 to 1,000 people
Works in
Global

Specialisms

Demand generationMarketing strategyGo-to-market strategyRevenue operationsBrand and positioning

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About

B2B marketing consultancy and training that builds revenue-focused demand programs.

Services

  • Demand Generation Course

    Master demand generation to drive consistent pipeline growth for your B2B business.

  • Chief Revenue School

    Training program that empowers revenue leaders by aligning sales, marketing, and customer success for sustainable growth.

  • Content Repurposing Course

    Course to maximize content impact by repurposing and distributing across multiple channels.

  • B2B Marketing Course

    A complete B2B marketing system course to drive revenue and align marketing, sales, and customer success.

  • Events Course

    Training to run virtual events that effectively drive pipeline.

  • The 5 BEs Framework

    Practical framework that optimizes B2B revenue generation by aligning marketing, sales, and customer success.

  • Playbook University

    Structured, cohort-based learning providing practical marketing skills in a revenue-centric environment.

  • Demand Generation Agency

    Agency-style services to empower B2B growth by optimizing demand generation across channels.

Industries served

B2B SaaSSoftwareProfessional Services

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