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FletchPMM

Product marketing consultancy helping B2B software teams nail positioning, messaging and homepage clarity

Consultancyfletchpmm.com ↗

Engagement models
Productized service, Project, Workshop or training

Specialisms

Product marketingBrand and positioningMarketing strategyWeb and designGo-to-market strategy

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About

FletchPMM is a product marketing consultancy that helps B2B software companies nail positioning, clarify messaging, and align teams.

Services

  • Homepage Positioning Sprint

    Two-week, productized sprint to clarify positioning and produce production-ready homepage copy designed to improve clarity and conversions.

  • Positioning & Messaging Workshops

    Structured live workshops and asynchronous collaboration to generate multiple positioning options and align teams on messaging.

  • Internal Strategy Decks

    Deliver an internal strategy deck that documents chosen positioning, target audience, key messages and go‑to‑market rationale for stakeholder alignment.

  • Homepage Copy & Website Activation

    Translate positioning into customer-facing language and deliver homepage copy optimized for clarity and conversion.

  • Stakeholder Alignment

    Facilitate cross-functional alignment between product, marketing, sales and executives around a shared story and GTM approach.

  • Live Copy Reviews & Iteration

    Hands-on copy review sessions and iterative feedback to ensure messaging is production-ready and consistent across channels.

  • Speaking Engagements

    Tailored speaking sessions for events focused on product marketing, positioning and go‑to‑market best practices.

Proof points

Industries served

B2B SaaS

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