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FletchPMM

Consultancyfletchpmm.com ↗

Helps B2B software companies nail positioning, align teams, and ship production-ready homepage copy in two weeks

Clarifies messaging and ships tested homepage copy quickly; one client reported a 25% lift in homepage conversions.

Engagement models
Project, Productized service, Workshop or training
Team size
6 to 20
Languages
English
Works in
United States
Ideal client stage
Seed, Series A, Series B and later
Ideal client size
1 to 10 people, 11 to 50 people, 51 to 200 people
Pricing
Homepage Positioning Sprint — Early Stage (under $2M) $10,000; Growth ($2M–$20M) $20,000; Mature ($20M+) $30,000. Speaking: Virtual one speaker $5,000, Virtual two speakers $8,000; In-person one speaker $20,000, two speakers $25,000.

Services

What you can hire FletchPMM for

Homepage Positioning Sprint (2 weeks)

Client participates in a focused two-week sprint to nail homepage positioning and receive production-ready homepage copy.

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Positioning & messaging workshops

Client brings cross-functional stakeholders to collaborative sessions that clarify positioning, messaging and align teams.

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Homepage copy review & activation

Client shares their live homepage and metrics so FletchPMM can review copy and help activate production-ready changes.

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Speaking engagements & training

Client books talks or training to equip teams on positioning, messaging and improving homepage conversion.

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Fit

Is FletchPMM right for you?

A good fit if you are

  • A seed-stage startup, a Series A startup or a Series B or later company with 1 to 10 people, 11 to 50 people or 51 to 200 people
  • In B2B SaaS
  • Based in the United States

How they engage

Project
A defined scope with one outcome.
Productized service
A fixed package with a set scope and price.
Workshop or training
Sessions that teach your team a method or a skill.

Proof points

Trusted by 500+ B2B software companies

Helped 500+ B2B software companies document positioning, create internal decks, and publish rewritten homepages.

Case study on fletchpmm.com ↗

ARR growth after vertical positioning

A client grew ARR 54% in the last quarter and a half after implementing insurance vertical positioning.

Case study on fletchpmm.com ↗

Inbound client growth from positioning

A client went from 2 to 40+ clients in six months from inbound following positioning work.

Case study on fletchpmm.com ↗

About FletchPMM

Known for rapid, evidence-led homepage repositioning, FletchPMM focuses on resolving unclear messaging and low-converting homepages by aligning teams and shipping production-ready copy fast. The consultancy applies customer insight and iterative tests to sharpen value propositions; its work has driven a homepage conversion lift from about 5% to roughly 20% and has been used by clients such as Cellebrite.

Industries served

Questions and answers

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