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Campfire Labs

Agencywww.campfirelabs.co ↗

Content marketing partner for software and B2B brands that creates research-backed longform and thought leadership

Builds research-backed longform content and category plays to accelerate pipeline; Spekit work accelerated 20+ deals.

Engagement models
Project, Retainer
Team size
6 to 20
Founded
2018
Works in
Global, North America, United States, Canada, United Kingdom
Ideal client stage
Series A, Series B and later, Established business
Ideal client size
51 to 200 people, 201 to 1,000 people, More than 1,000 people
Pricing
$15K project minimum; recurring projects: $5-10K per month; flexible retainers: $5-10K per month

Services

What you can hire Campfire Labs for

Content strategy

Develops research-backed content plans aligning longform thought leadership with sales enablement and demand goals.

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Thought leadership programs

Builds executive-focused programs using research and longform pieces to raise brand recognition and referral traffic.

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Generative AI strategy

Advises on adopting generative AI to scale content production and streamline campaign workflows.

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SEO content

Produces SEO content grounded in benchmark analysis of 500+ B2B SaaS companies to grow organic traffic.

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Reports, eBooks and pillar content

Creates reports and eBooks, including category-creation assets and benchmark studies, to generate leads and accelerate deals.

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Case studies & customer storytelling

Turns customer outcomes into case studies that strengthen sales enablement and support competitor-comparison positioning.

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Executive ghostwriting

Ghostwrites executive content to enhance brand recognition and increase referral traffic and sales enablement.

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Microsites & campaign builds

Builds microsites and campaign pages that have driven measurable results, including $30,000 MRR and 75,000 new subscribers.

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Fit

Is Campfire Labs right for you?

A good fit if you are

  • A Series A startup, a Series B or later company or an established business with 51 to 200 people, 201 to 1,000 people or More than 1,000 people
  • In B2B SaaS, developer tools, HR tech or sales & marketing technology
  • Based anywhere: they work globally

How they engage

Project
A defined scope with one outcome.
Retainer
Ongoing work on a recurring basis.

Proof points

Clearbit microsite - Data-Driven Sales (subscribers)

Clearbit microsite โ€” Data-Driven Sales (subscribers)

Generated 75,000 new subscribers.

Case study on campfirelabs.co ↗

About Campfire Labs

Research-driven longform thought leadership fuels the firm's approach, turning benchmark analysis into revenue-focused content that accelerates deals and strengthens sales enablement. Campfire Labs has proven this with Clearbit's Data-Driven Sales microsite, which generated $30,000 MRR and 75,000 new subscribers, plus category-creation work that accelerated deals for clients.

Questions and answers

How do I contact Campfire Labs?

Use Contact Campfire Labs on this page and describe what you need. Haycion passes your request to Campfire Labs, and they reply to the email you give.

Have a project for Campfire Labs?

Send them a request. They reply by email.

Contact Campfire Labs

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