Account-based marketing (ABM) strategy & execution
Works with clients to define target accounts, create personalized outreach, and measure pipeline impact via CRM tracking.
Ask about this →B2B growth agency that helps tech and software companies drive ABM, content, demand generation and lead generation
Builds measurable demand and ABM programs for tech firms and produced $700k in closed-won deals in a Lightning Step engagement.
Services
Works with clients to define target accounts, create personalized outreach, and measure pipeline impact via CRM tracking.
Ask about this →Plans and runs multi-channel campaigns to drive leads and pipeline, evidenced by cases with dramatic lead growth and pipeline gains.
Ask about this →Develops content programs that increase conversions and influenced opportunities, evidenced by one client’s $3.5M in influenced opportunities.
Ask about this →Redesigns websites and optimizes funnels to raise visits and conversions, for example adding 17k visits and 108 more ranked keywords for one client.
Ask about this →Executes SEO programs that grow search visibility and rankings, proven by a 3,660 increase in search ranking positions for one client.
Ask about this →Aligns marketing and sales processes to create MQL and SQL growth, such as an 86% MQL increase and 10 SQLs in one month for a client.
Ask about this →Implements HubSpot and integrates martech as a HubSpot Diamond partner to enable attribution, campaign tracking and pipeline reporting.
Ask about this →Performs diagnostics and measurement to identify bottlenecks and quantify impact, illustrated by $1M pipeline growth and $700k closed-won in a Lightning Step case.
Ask about this →Fit
Lightning Step
Generated $700k in closed-won deals.
Case study on ironpaper.com ↗Lightning Step
Created $1M in pipeline growth across deal stages.
Case study on ironpaper.com ↗Lightning Step
Engaged 15 new target enterprise accounts.
Case study on ironpaper.com ↗Goddard Technologies
Influenced over $3.5M in opportunities in six months.
Case study on ironpaper.com ↗Goddard Technologies
Gained 2361+ Google positions.
Case study on ironpaper.com ↗Goddard Technologies
Achieved 732% increase in website conversions.
Case study on ironpaper.com ↗Known for turning marketing into a measurable revenue engine through data-driven programs tied directly to marketing and sales systems. The firm is hired to fix low pipeline, weak conversion and inconsistent lead flow by aligning activities to revenue metrics and operationalizing attribution. Proof includes a Lightning Step engagement that produced $700k in closed-won deals and $1M in pipeline growth and HubSpot Diamond certification.
All sources checked 2 Oct 2026.
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