{"schemaVersion":2,"listingUrl":"https://haycion.com/advisors/richardson-com","markdownUrl":"https://haycion.com/advisors/richardson-com.md","jsonUrl":"https://haycion.com/advisors/richardson-com.json","name":"Richardson Sales Performance","headline":"Global sales training firm that builds seller and manager capability to drive measurable revenue outcomes","firmType":"Advisory firm","website":"https://richardson.com","status":{"trust":"unclaimed","text":"Unclaimed: compiled by Haycion from the firm's public website, not reviewed by the firm"},"updatedAt":"2026-10-15T22:43:58.314Z","extractedAt":"2026-10-02T02:35:26.530Z","dateLine":{"kind":"checked","date":"2026-10-02T02:35:26.530Z"},"about":"Known for linking seller skill-building directly to measurable revenue outcomes, Richardson Sales Performance is often hired to diagnose execution gaps and lift win rates and billings. Its engagements have driven concrete results, including $289M in influenced opportunities for Veolia and a 17% increase in Mitel's monthly billings six months after training, and it is a Salesforce AppExchange partner.","intro":"Helps revenue teams improve selling skills and managerial coaching, with results such as a 116.6% improvement in sales call preparation at Cencora.","titlePhrase":"Sales Performance Advisory Firm","agentUrl":"https://nowen.ai/agents/richardson-com","contactUrl":"https://haycion.com/advisors/richardson-com/contact","boonFrontDoor":{"url":"https://boon.ai/agents/richardson-com","label":"Send Richardson Sales Performance a request on Boon","sub":"Boon forwards it to Richardson Sales Performance and invites them to reply."},"facts":[{"label":"Engagement models","value":"Workshop or training, Project, Coaching"},{"label":"Founded","value":"1978"},{"label":"Languages","value":"English, Other languages (23+)"},{"label":"Works in","value":"Global, North America, Europe, Asia Pacific"}],"idealClient":{"stages":["Enterprise","Established business"],"sizes":["More than 1,000 people","201 to 1,000 people"]},"fit":{"goodFit":["An enterprise or an established business with More than 1,000 people or 201 to 1,000 people","In healthcare, financial services, retail, technology, consumer packaged goods, manufacturing, media & advertising or professional services","Based anywhere: they work globally"],"engagement":[{"label":"Workshop or training","definition":"Sessions that teach your team a method or a skill."},{"label":"Project","definition":"A defined scope with one outcome."},{"label":"Coaching","definition":"One-to-one sessions that build a leader's skills."}]},"specialisms":[{"slug":"sales-leadership","label":"Sales leadership","hubUrl":"https://haycion.com/advisors/specialism/sales-leadership"},{"slug":"revenue-operations","label":"Revenue operations","hubUrl":"https://haycion.com/advisors/specialism/revenue-operations"},{"slug":"ai-adoption","label":"AI adoption","hubUrl":"https://haycion.com/advisors/specialism/ai-adoption"},{"slug":"technology-and-data","label":"Technology and data","hubUrl":"https://haycion.com/advisors/specialism/technology-and-data"},{"slug":"people-and-talent","label":"People and talent","hubUrl":"https://haycion.com/advisors/specialism/people-and-talent"}],"services":[{"name":"Custom Sales Training Programs","description":"Designs and delivers tailored curricula and workshops for client sales teams to build selling capability and improve measurable revenue outcomes."},{"name":"Sales Coaching and Manager Development","description":"Delivers frontline coaching and manager development to strengthen coaching skills and increase team selling effectiveness."},{"name":"Sales Training Technology & Platforms","description":"Configures and integrates training technology and platforms, including Salesforce AppExchange solutions, into the client's learning ecosystem."},{"name":"Assessments and Skill Diagnostics","description":"Executes skill diagnostics and assessments with client sellers to pinpoint capability gaps and prioritize development needs."},{"name":"Sales Performance Analytics","description":"Analyzes client sales performance data to measure training impact on revenue and surface actionable insights."},{"name":"Sales Process & Enablement Consulting","description":"Evaluates and refines client sales processes and enablement to close execution gaps and raise win rates."},{"name":"Industry-specific Training Programs","description":"Creates industry-tailored training content aligned to client sector needs and proven use cases from their client roster."},{"name":"Sustainment & Reinforcement Services","description":"Provides post-training reinforcement and sustainment to embed new behaviors and help maintain revenue gains."}],"proofPoints":[{"title":"Veolia Drives $289M in Influenced Opportunities","url":"https://www.richardson.com/sales-training-case-studies/veolia/","metric":"Veolia drove $289M in influenced opportunities through Consultative Selling training.","client":"Veolia","summary":"Veolia drove $289M in influenced opportunities through Consultative Selling training."},{"title":"Oppenheimer Funds case study","url":"https://www.richardson.com/sales-training-case-studies/oppenheimer-funds/","metric":"Oppenheimer Funds saw a 60% improvement in strategic dialogue skills.","client":"Oppenheimer Funds","summary":"Oppenheimer Funds saw a 60% improvement in strategic dialogue skills."},{"title":"Endress+Hauser case study","url":"https://www.richardson.com/sales-training-case-studies/endress-hauser/","metric":"Endress+Hauser achieved a 15% increase in intake orders.","client":"Endress+Hauser","summary":"Endress+Hauser achieved a 15% increase in intake orders."},{"title":"OB Hospitalist Group case study","url":"https://www.richardson.com/sales-training-case-studies/ob-hospitalist-group/","metric":"OB Hospitalist Group achieved a 7% increase in win rate.","client":"OB Hospitalist Group","summary":"OB Hospitalist Group achieved a 7% increase in win rate."},{"title":"Mitel case study","url":"https://www.richardson.com/sales-training-case-studies/mitel/","metric":"Mitel saw a 17% increase in monthly billings a short six months following training.","client":"Mitel","summary":"Mitel saw a 17% increase in monthly billings a short six months following training."},{"title":"Cencora (AmerisourceBergen) case study","url":"https://www.richardson.com/sales-training-case-studies/amerisource-bergen/","metric":"Cencora achieved 116.6% improvement in sales call preparation, 66.6% improvement in needs-based dialogue, and 29.8% overall skill gain.","client":"Cencora (AmerisourceBergen)","summary":"Cencora achieved 116.6% improvement in sales call preparation, 66.6% improvement in needs-based dialogue, and 29.8% overall skill gain."}],"industries":[{"slug":"healthcare","label":"Healthcare","hubUrl":"https://haycion.com/advisors/industry/healthcare"},{"slug":"financial-services","label":"Financial Services","hubUrl":"https://haycion.com/advisors/industry/financial-services"},{"slug":"retail","label":"Retail","hubUrl":"https://haycion.com/advisors/industry/retail"},{"slug":"technology","label":"Technology","hubUrl":"https://haycion.com/advisors/industry/technology"},{"slug":"consumer-packaged-goods","label":"Consumer Packaged Goods","hubUrl":"https://haycion.com/advisors/industry/consumer-packaged-goods"},{"slug":"manufacturing","label":"Manufacturing","hubUrl":"https://haycion.com/advisors/industry/manufacturing"},{"slug":"media-and-advertising","label":"Media & Advertising","hubUrl":"https://haycion.com/advisors/industry/media-and-advertising"},{"slug":"professional-services","label":"Professional Services","hubUrl":"https://haycion.com/advisors/industry/professional-services"}],"notableClients":["Veolia","Oppenheimer Funds","Endress+Hauser","OB Hospitalist Group","LexisNexis","Mitel","Cencora (AmerisourceBergen)","iProspect","Cummins","H.W. Kaufman Group"],"certifications":["Salesforce AppExchange partner"],"faq":[]}