{"schemaVersion":2,"listingUrl":"https://haycion.com/advisors/pancommunications-com","markdownUrl":"https://haycion.com/advisors/pancommunications-com.md","jsonUrl":"https://haycion.com/advisors/pancommunications-com.json","name":"PAN Communications","headline":"Global B2B marketing and PR agency helping technology and healthcare brands build brand and demand.","firmType":"Agency","website":"https://www.pancommunications.com","location":"Boston, MA","status":{"trust":"unclaimed","text":"Unclaimed: compiled by Haycion from the firm's public website, not reviewed by the firm"},"updatedAt":"2026-10-15T22:32:31.922Z","extractedAt":"2026-10-15T22:31:11.165Z","dateLine":{"kind":"checked","date":"2026-10-15T22:31:11.165Z"},"about":"Turning complex product narratives into high-reach media coverage and measurable business outcomes, PAN Communications combines storytelling, data-driven measurement and targeted outreach to accelerate category momentum, IPO readiness and talent attraction. Its work includes Lumi's Shareholder Roadblocks campaign, which generated 100+ pieces of coverage, 25% tier-one placements and a 156 million opportunity-to-see.","intro":"Transforms product narratives into measurable pipelines, delivering a +29% increase in MQLs at a 50% lower CPA month over month.","titlePhrase":"B2B PR and Demand Generation Agency","agentUrl":"https://nowen.ai/agents/pancommunications-com","contactUrl":"https://haycion.com/advisors/pancommunications-com/contact","boonFrontDoor":{"url":"https://boon.ai/agents/pancommunications-com","label":"Send PAN Communications a request on Boon","sub":"Boon forwards it to PAN Communications and invites them to reply."},"facts":[{"label":"Engagement models","value":"Retainer, Project, Outsourced team"},{"label":"Team size","value":"51 to 200"},{"label":"Founded","value":"1995"},{"label":"Works in","value":"Global, North America, United States, United Kingdom, Europe"}],"idealClient":{"stages":["Series A","Series B and later","Enterprise"],"sizes":["51 to 200 people","201 to 1,000 people","More than 1,000 people"]},"fit":{"goodFit":["A Series A startup, a Series B or later company or an enterprise with 51 to 200 people, 201 to 1,000 people or More than 1,000 people","In B2B technology, healthcare, life sciences, commerce & CX, cybersecurity or supply chain & logistics","Based anywhere: they work globally"],"engagement":[{"label":"Retainer","definition":"Ongoing work on a recurring basis."},{"label":"Project","definition":"A defined scope with one outcome."},{"label":"Outsourced team","definition":"The firm's people run delivery alongside yours."}]},"specialisms":[{"slug":"brand-and-positioning","label":"Brand and positioning","hubUrl":"https://haycion.com/advisors/specialism/brand-and-positioning"},{"slug":"pr-and-communications","label":"PR and communications","hubUrl":"https://haycion.com/advisors/specialism/pr-and-communications"},{"slug":"demand-generation","label":"Demand generation","hubUrl":"https://haycion.com/advisors/specialism/demand-generation"},{"slug":"ai-adoption","label":"AI adoption","hubUrl":"https://haycion.com/advisors/specialism/ai-adoption"},{"slug":"seo-and-content","label":"SEO and content","hubUrl":"https://haycion.com/advisors/specialism/seo-and-content"}],"services":[{"name":"B2B Public Relations","description":"Delivers media outreach and placement to increase visibility and impressions, demonstrated by Lumi's 100+ pieces and 156M opportunity-to-see."},{"name":"Content Marketing","description":"Produces thought leadership, web and campaign content aligned to PR and SEO to support coverage and audience reach."},{"name":"B2B AI Optimization","description":"Implements AI-focused messaging and visibility programs, reflected in Nuvei's 60,000+ AI citations and rapid earned coverage."},{"name":"Demand Generation","description":"Builds integrated programs that tie content and outreach to lead and pipeline acceleration, supporting IPO and hiring goals."},{"name":"B2B Creative","description":"Creates campaign creative and assets to shape category narratives and drive media and audience engagement like Venti's coverage surge."},{"name":"B2B Web Design & Development","description":"Designs and deploys websites and landing experiences to host content, support campaigns and amplify measured coverage and impressions."},{"name":"Brand-to-Demand Strategy","description":"Aligns positioning, messaging and campaign plans to move prospects through awareness to pipeline while generating measurable coverage outcomes."},{"name":"SEO & Web Content","description":"Optimizes site content and on-page SEO to improve organic visibility and support earned media and content-driven programs."}],"proofPoints":[{"title":"Brand-to-Demand: share of voice","url":"https://www.pancommunications.com/services/approach/","metric":"+192% increase in share of voice quarter over quarter.","client":"Brand-to-Demand","summary":"Achieved a +192% increase in share of voice quarter over quarter."},{"title":"Brand-to-Demand: brand reach","url":"https://www.pancommunications.com/services/approach/","metric":"+2,000% increase in brand reach year over year.","client":"Brand-to-Demand","summary":"Delivered a +2,000% increase in brand reach year over year."},{"title":"Brand-to-Demand: MQLs and CPA","url":"https://www.pancommunications.com/services/approach/","metric":"+29% increase in MQLs at a 50% lower CPA (month over month).","client":"Brand-to-Demand","summary":"Generated a +29% increase in MQLs at a 50% lower CPA month over month."},{"title":"Lumi: Shareholder Roadblocks campaign","url":"https://www.pancommunications.com/work/case-studies/lumi/","metric":"Over 100 pieces of global media coverage were published championing the issue.","client":"Lumi","summary":"Over 100 pieces of global media coverage were published championing the issue."},{"title":"DynaMed: physician thought leadership","url":"https://www.pancommunications.com/work/case-studies/dynamed/","metric":"22 thought leadership media placements in six months.","client":"DynaMed","summary":"Secured 22 thought leadership media placements in six months."},{"title":"Nuvei: AI visibility","url":"https://www.pancommunications.com/work/case-studies/nuvei/","metric":"AI Visibility Score climbed 4.8 points to 14.4%.","client":"Nuvei","summary":"AI Visibility Score climbed 4.8 points to 14.4%."}],"industries":[{"slug":"b2b-technology","label":"B2B Technology","hubUrl":"https://haycion.com/advisors/industry/b2b-technology"},{"slug":"healthcare","label":"Healthcare","hubUrl":"https://haycion.com/advisors/industry/healthcare"},{"slug":"life-sciences","label":"Life Sciences","hubUrl":"https://haycion.com/advisors/industry/life-sciences"},{"slug":"commerce-and-cx","label":"Commerce & CX","hubUrl":"https://haycion.com/advisors/industry/commerce-and-cx"},{"slug":"cybersecurity","label":"Cybersecurity","hubUrl":"https://haycion.com/advisors/industry/cybersecurity"},{"slug":"supply-chain-and-logistics","label":"Supply Chain & Logistics","hubUrl":"https://haycion.com/advisors/industry/supply-chain-and-logistics"}],"notableClients":["Nuvei","Lumi","Weave","Akeneo","Jobber","Nuance","Radial","Venti"],"certifications":[],"faq":[]}