{"schemaVersion":2,"listingUrl":"https://haycion.com/advisors/optumnova-com","markdownUrl":"https://haycion.com/advisors/optumnova-com.md","jsonUrl":"https://haycion.com/advisors/optumnova-com.json","name":"Optum Nova","headline":"Embedded sales leadership and CRM optimization for European B2B firms to accelerate revenue growth.","firmType":"Fractional executive","website":"https://optumnova.com","location":"Leusden, The Netherlands","status":{"trust":"unclaimed","text":"Unclaimed: compiled by Haycion from the firm's public website, not reviewed by the firm"},"updatedAt":"2026-10-15T15:59:55.281Z","extractedAt":"2026-09-19T17:39:02.878Z","dateLine":{"kind":"checked","date":"2026-09-19T17:39:02.878Z"},"about":"Embedding senior commercial leaders into client teams to stabilise and scale underperforming revenue engines is the firm's distinguishing strength. Optum Nova takes a hands-on, data-driven approach to align process, tools and people so pipelines become more predictable. Buyers engage them when they need interim or part-time leadership to restore discipline, accelerate pipeline conversion and avoid the delay of a full-time executive hire.","intro":"Delivers hands-on senior commercial support and CRM improvements to make pipelines more predictable and lift conversion rates.","titlePhrase":"Fractional Sales Leadership for B2B","agentUrl":"https://nowen.ai/agents/optumnova-com","contactUrl":"https://haycion.com/advisors/optumnova-com/contact","boonFrontDoor":{"url":"https://boon.ai/agents/optumnova-com","label":"Send Optum Nova a request on Boon","sub":"Boon forwards it to Optum Nova and invites them to reply."},"facts":[{"label":"Engagement models","value":"Fractional executive, Interim executive, Retainer, Project, Workshop or training"},{"label":"Works in","value":"Europe"}],"idealClient":{"stages":["Series A","Series B and later","Established business"],"sizes":["51 to 200 people","201 to 1,000 people"]},"fit":{"goodFit":["A Series A startup, a Series B or later company or an established business with 51 to 200 people or 201 to 1,000 people","In B2B","Based in Europe"],"engagement":[{"label":"Fractional executive","definition":"A senior leader works part-time inside your team."},{"label":"Interim executive","definition":"A senior leader fills a role full-time until it is hired."},{"label":"Retainer","definition":"Ongoing work on a recurring basis."},{"label":"Project","definition":"A defined scope with one outcome."},{"label":"Workshop or training","definition":"Sessions that teach your team a method or a skill."}]},"specialisms":[{"slug":"sales-leadership","label":"Sales leadership","hubUrl":"https://haycion.com/advisors/specialism/sales-leadership"},{"slug":"revenue-operations","label":"Revenue operations","hubUrl":"https://haycion.com/advisors/specialism/revenue-operations"},{"slug":"technology-and-data","label":"Technology and data","hubUrl":"https://haycion.com/advisors/specialism/technology-and-data"},{"slug":"go-to-market-strategy","label":"Go-to-market strategy","hubUrl":"https://haycion.com/advisors/specialism/go-to-market-strategy"},{"slug":"operations-and-scaling","label":"Operations and scaling","hubUrl":"https://haycion.com/advisors/specialism/operations-and-scaling"}],"services":[{"name":"Fractional Sales Leadership","description":"Client brings in an embedded senior commercial leader who works alongside their team to drive revenue discipline and accelerate pipeline maturation."},{"name":"Interim Sales Leadership","description":"Client contracts a temporary leader to bridge gaps, stabilise teams and maintain revenue momentum during transitions."},{"name":"CRM Selection, Configuration & Integration","description":"Client collaborates to define requirements and participates in vendor selection, configuration and system integration to improve data flow."},{"name":"CRM Services","description":"Client delegates day-to-day CRM operations and receives ongoing support to keep systems aligned with commercial processes."},{"name":"Training & Coaching","description":"Client teams attend tailored coaching and training to improve sales execution and CRM adoption."},{"name":"Sales Performance Management & Intelligence","description":"Client receives performance metrics, reporting and intelligence to monitor pipeline health and inform leadership decisions."}],"proofPoints":[],"industries":[{"slug":"b2b","label":"B2B","hubUrl":"https://haycion.com/advisors/industry/b2b"}],"notableClients":[],"certifications":[],"faq":[]}