# IDEO: A global design and innovation consultancy helping organizations create meaningful products, services, and experiences through human-centered design.

> IDEO is a global design and innovation consultancy that uses human-centered design to help organizations create meaningful, scalable solutions.

- Firm type: Consultancy
- Website: https://www.ideo.com
- Listing: unclaimed

## Specialisms

- Brand and positioning
- Marketing strategy
- Digital transformation
- Product marketing
- People and talent

## Engagement models

- Project
- Workshop or training
- Outsourced team

## Geographies served

- Global

## Services

- Human-centered research & insight: Generative and evaluative research to uncover user needs, behaviors, and opportunities that inform product and service decisions.
- Product and service design: Design of products, services, and experiences using iterative prototyping and human-centered design methods to make ideas tangible.
- Strategy and innovation: Future-focused strategy work to identify opportunities, envision futures, and align solutions with desirability, feasibility, and viability.
- Prototyping and experimentation: Rapid prototyping and iterative experiments to test concepts, learn quickly, and de-risk implementation.
- Customer experience and service design: End-to-end experience design to transform customer journeys and touchpoints across channels.
- Organizational capability building (IDEO U): Training and capability programs to embed human-centered design practices and unlock creative potential across teams.
- Implementation and scaling: Support for moving from concept to delivery, including pilots, scaling plans, and cross-functional collaboration to embed change.
- Inclusive and equitable design: Design approaches focused on inclusion, equity, and empowering diverse teams and communities in the design process.

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Canonical: https://haycion.com/advisors/ideo-com
Source: Haycion Advisor Network, https://haycion.com/advisors
Listing extracted: 2026-09-19