# Iceberg Ops

Embedded RevOps team helping fast‑growing B2B companies design and run sales and marketing systems.

Partners with revenue teams to optimize sales and marketing systems. Withings saw Salesforce reporting move from hours to minutes.

> Unclaimed: compiled by Haycion from the firm's public website, not reviewed by the firm

Updated 2026-10-16

Embedding into revenue teams to run sales and marketing systems day-to-day, Iceberg Ops is hired to eliminate slow reporting and fragmented lead processes. They combine hands-on execution, GTM strategy, technology and AI adoption to make data reliable and actionable. Withings Health Solutions saw Salesforce reporting drop from hours to minutes, and clients report the firm quickly became an extension of their teams.

All sources checked 16 Oct 2026.

- Firm type: Consultancy
- Website: https://icebergops.com
- Contact: https://haycion.com/advisors/icebergops-com/contact (send Iceberg Ops a request through Haycion)
- AI agent profile: https://nowen.ai/agents/icebergops-com
- Front door on Boon: https://boon.ai/agents/icebergops-com (Send Iceberg Ops a request on Boon)
- Engagement models: Retainer, Outsourced team, Project
- Works in: United States
- Ideal client stage: Series A, Series B and later
- Ideal client size: 51 to 200 people, 201 to 1,000 people, More than 1,000 people
- Pricing: Engagements start around $10k per month.

## Specialisms

- Revenue operations
- Go-to-market strategy
- Technology and data
- AI adoption
- Operations and scaling

## Services

- Embedded RevOps pod (monthly retainer): Provides a retained, embedded team that runs day-to-day sales and marketing systems and execution.
- Salesforce architecture and implementation: Designs and implements the client's Salesforce setup to support sales and marketing workflows and reporting.
- CRM & data foundation and cleanup: Standardizes and cleans CRM records, defines data foundations and resolves hygiene issues for accurate analytics.
- Forecasting, reporting and executive dashboards: Builds forecasting processes and executive dashboards to shorten reporting cycles and improve investor and board visibility.
- Tech‑stack audit, integrations and rationalization: Audits revenue tech, integrates disparate tools and recommends rationalization to streamline operations.
- AI implementation for revenue teams: Adopts and integrates AI tools into revenue workflows to automate routine tasks and enhance decision-making.
- Enablement, documentation and training: Delivers documentation and training to onboard teams, codify processes and sustain RevOps changes.
- Planning, territory and compensation operations: Develops territory models, quota and compensation plans and operational processes to align go-to-market execution.

## Proof points

- Withings Health Solutions (Salesforce reporting now takes minutes instead of hours.) <https://icebergops.com/withings-health-solutions-freeing-up-sales-and-marketing-to-focus-on-growth/>
- Withings Health Solutions: lead management (Improved lead follow-up through streamlined post-event processes and quicker outreach.) <https://icebergops.com/withings-health-solutions-freeing-up-sales-and-marketing-to-focus-on-growth/>
- Homepage testimonial: marketing ROI visibility (When given $10,000 for marketing, the company can now see where to spend it and what ROI to expect.) <https://icebergops.com/>
- Services page testimonial: board reporting (Ability to report to board and investors is now better than it ever was.) <https://icebergops.com/services/>
- Homepage testimonial: delivery and integration (Provided technical expertise, strategic insight, and quickly became an extension of the team.) <https://icebergops.com/>

## Industries served

- B2B SaaS
- AI/ML SaaS
- Fintech
- Healthcare Technology
- Cybersecurity
- HR Tech
- Hardware and SaaS

## Notable clients

- Withings Health Solutions
- TaskRay
- Future Family
- DispatchTrack
- Cable
- Productside
- Oyster
- Patriot Software

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Canonical: https://haycion.com/advisors/icebergops-com
Source: Haycion Advisor Network, https://haycion.com/advisors
Listing extracted: 2026-10-16