{"schemaVersion":2,"listingUrl":"https://haycion.com/advisors/hpzmarketing-com","markdownUrl":"https://haycion.com/advisors/hpzmarketing-com.md","jsonUrl":"https://haycion.com/advisors/hpzmarketing-com.json","name":"HPZ Marketing","headline":"Fractional and interim marketing leadership for small businesses to align marketing with revenue and drive growth.","firmType":"Fractional executive","website":"https://hpzmarketing.com","location":"Minneapolis, MN, United States","status":{"trust":"unclaimed","text":"Unclaimed: compiled by Haycion from the firm's public website, not reviewed by the firm"},"updatedAt":"2026-10-15T15:22:59.253Z","extractedAt":"2026-09-19T17:04:31.096Z","dateLine":{"kind":"checked","date":"2026-09-19T17:04:31.096Z"},"about":"Known for a metrics-first, hands-on approach, HPZ Marketing steps into leadership gaps to fix broken lead-to-revenue handoffs and turn marketing activity into measurable revenue growth. Its point of view emphasizes pragmatic systems, accountable KPIs and rapid traction instead of long, theoretical plans. The firm holds a national Women-Owned certification as verified proof of ownership.","intro":"Helps organizations make marketing performance visible and directly tied to revenue; holds a national Women-Owned certification.","titlePhrase":"Fractional Marketing Leadership","agentUrl":"https://nowen.ai/agents/hpzmarketing-com","contactUrl":"https://haycion.com/advisors/hpzmarketing-com/contact","boonFrontDoor":{"url":"https://boon.ai/agents/hpzmarketing-com","label":"Send HPZ Marketing a request on Boon","sub":"Boon forwards it to HPZ Marketing and invites them to reply."},"facts":[{"label":"Engagement models","value":"Fractional executive, Interim executive, Retainer, Project"},{"label":"Works in","value":"North America, United States, Europe"}],"idealClient":{"stages":["Bootstrapped","Established business"],"sizes":["1 to 10 people","11 to 50 people","51 to 200 people"]},"fit":{"goodFit":["A bootstrapped company or an established business with 1 to 10 people, 11 to 50 people or 51 to 200 people","Based in North America, the United States or Europe"],"engagement":[{"label":"Fractional executive","definition":"A senior leader works part-time inside your team."},{"label":"Interim executive","definition":"A senior leader fills a role full-time until it is hired."},{"label":"Retainer","definition":"Ongoing work on a recurring basis."},{"label":"Project","definition":"A defined scope with one outcome."}]},"specialisms":[{"slug":"go-to-market-strategy","label":"Go-to-market strategy","hubUrl":"https://haycion.com/advisors/specialism/go-to-market-strategy"},{"slug":"marketing-strategy","label":"Marketing strategy","hubUrl":"https://haycion.com/advisors/specialism/marketing-strategy"},{"slug":"demand-generation","label":"Demand generation","hubUrl":"https://haycion.com/advisors/specialism/demand-generation"},{"slug":"revenue-operations","label":"Revenue operations","hubUrl":"https://haycion.com/advisors/specialism/revenue-operations"},{"slug":"people-and-talent","label":"People and talent","hubUrl":"https://haycion.com/advisors/specialism/people-and-talent"}],"services":[{"name":"Fractional CMO","description":"An acting senior marketing leader who sets strategy, prioritizes initiatives and oversees execution to link marketing efforts to revenue."},{"name":"Sales Funnel Growth","description":"Work to build and optimize lead-to-customer funnels, improving conversion points and measurable pipeline contribution."},{"name":"Go-to-Market Strategy","description":"A practical market entry plan defining target segments, positioning and launch priorities to drive demand."},{"name":"Measurable Marketing Plans","description":"A metrics-driven marketing roadmap with KPIs, tracking and reporting to make growth accountable and measurable."},{"name":"Marketing Team Leadership","description":"Interim leadership for existing teams, mentoring talent and establishing processes to improve delivery and outcomes."},{"name":"Marketing-to-Sales Systems","description":"Design and align systems and handoffs so leads convert predictably into revenue and reporting reflects true pipeline."},{"name":"Customer-Centric Growth","description":"Use customer insights to refine offerings, improve retention and generate referrals that support sustained revenue growth."}],"proofPoints":[],"industries":[],"notableClients":[],"certifications":["Women-Owned (national certification)"],"faq":[]}