{"schemaVersion":2,"listingUrl":"https://haycion.com/advisors/avaus-com","markdownUrl":"https://haycion.com/advisors/avaus-com.md","jsonUrl":"https://haycion.com/advisors/avaus-com.json","name":"Avaus Marketing Innovations Oy","headline":"Customer-centric growth partner for enterprises — turning data into growth with strategy, analytics and MarTech","firmType":"Advisory firm","website":"https://avaus.com","location":"Helsinki, Finland","status":{"trust":"unclaimed","text":"Unclaimed: compiled by Haycion from the firm's public website, not reviewed by the firm"},"updatedAt":"2026-10-15T20:07:12.603Z","extractedAt":"2026-10-15T20:05:34.792Z","dateLine":{"kind":"checked","date":"2026-10-15T20:05:34.792Z"},"about":"Hands-on execution of data-driven growth, translating analytics into deployable campaigns and platforms. Avaus is hired to unblock stalled customer growth and platform rollouts by delivering practical action plans and proofs of value, often within weeks, then scaling automation across channels. Proof: media engagements have delivered measurable outcomes such as a 2% reduction in churn and about €2M in incremental revenue.","intro":"Helps enterprises convert data into deployable campaigns and platforms, delivering rapid commercial wins such as a 3x save rate on pre-terminated subscriptions.","titlePhrase":"Customer Data and MarTech Advisory Firm","agentUrl":"https://nowen.ai/agents/avaus-com","contactUrl":"https://haycion.com/advisors/avaus-com/contact","boonFrontDoor":{"url":"https://boon.ai/agents/avaus-com","label":"Send Avaus Marketing Innovations Oy a request on Boon","sub":"Boon forwards it to Avaus Marketing Innovations Oy and invites them to reply."},"facts":[{"label":"Engagement models","value":"Project, Workshop or training, Retainer"},{"label":"Languages","value":"English, German"},{"label":"Works in","value":"Europe, Nordics, Germany, Austria and Switzerland, Italy"}],"idealClient":{"stages":["Enterprise","Established business"],"sizes":["More than 1,000 people","201 to 1,000 people"]},"fit":{"goodFit":["An enterprise or an established business with More than 1,000 people or 201 to 1,000 people","In media, retail, banking & insurance, telco or manufacturing","Based in Europe, the Nordics, Germany, Austria and Switzerland or Italy"],"engagement":[{"label":"Project","definition":"A defined scope with one outcome."},{"label":"Workshop or training","definition":"Sessions that teach your team a method or a skill."},{"label":"Retainer","definition":"Ongoing work on a recurring basis."}]},"specialisms":[{"slug":"marketing-strategy","label":"Marketing strategy","hubUrl":"https://haycion.com/advisors/specialism/marketing-strategy"},{"slug":"technology-and-data","label":"Technology and data","hubUrl":"https://haycion.com/advisors/specialism/technology-and-data"},{"slug":"ai-adoption","label":"AI adoption","hubUrl":"https://haycion.com/advisors/specialism/ai-adoption"},{"slug":"digital-transformation","label":"Digital transformation","hubUrl":"https://haycion.com/advisors/specialism/digital-transformation"},{"slug":"revenue-operations","label":"Revenue operations","hubUrl":"https://haycion.com/advisors/specialism/revenue-operations"}],"services":[{"name":"Digital & Customer Experience (CX) strategy","description":"Transforms customer insights into practical CX action plans delivered within weeks to prioritize customer-first initiatives."},{"name":"MarTech architecture and implementation","description":"Implements and migrates MarTech platforms, including accelerated Adobe-Braze onboarding and omnichannel platform deployments."},{"name":"Data, AI & analytics delivery","description":"Delivers analytics and AI workstreams from data pipelines to measurement, supporting outcomes such as media churn reduction and revenue gains."},{"name":"Data-driven operations / Automation at scale (Avaus Factory)","description":"Scales automation using the Factory approach, aiming to implement the first 20-30 end-to-end use cases across channels."},{"name":"Content automation and personalization","description":"Automates content and personalization workflows to turn customer data into tailored messages and journeys with rapid action plans."},{"name":"Salesforce and platform-specific solutions","description":"Delivers Salesforce and platform implementations, having completed 50+ full implementations (50%+ in multi-cloud environments)."},{"name":"Generative AI strategy and proofs-of-concept","description":"Runs hands-on AI proofs of concept to accelerate internal AI learning and surface concrete use cases, as executed for Atlas Copco."},{"name":"Operating model, training and change enablement","description":"Designs operating models and delivers training and change enablement to operationalize short-term action plans into daily practice."}],"proofPoints":[{"title":"CPA reduction","url":"https://www.avaus.com/retail/","metric":"32% reduction in cost per acquisition (CPA).","client":"Retail","summary":"Achieved a 32% reduction in cost per acquisition."},{"title":"Sales efficiency","url":"https://www.avaus.com/manufacturing/","metric":"20% increase in sales efficiency.","client":"Manufacturing","summary":"Delivered a 20% increase in sales efficiency."},{"title":"Revenue from cross-sales","url":"https://www.avaus.com/media/","metric":"2MEUR revenue increase through personalized cross-sales activities.","client":"Media","summary":"Generated 2MEUR in revenue through personalized cross-sales activities."},{"title":"Save rate improvement","url":"https://www.avaus.com/telco/","metric":"3x save rate on pre-terminated subscriptions.","client":"Telco","summary":"Achieved a 3x save rate on pre-terminated subscriptions."},{"title":"Retention","url":"https://www.avaus.com/working-with-us/","metric":"Customer retention increased by 23%.","client":"Working with us","summary":"Increased customer retention by 23%."},{"title":"customer satisfaction","url":"https://www.avaus.com/salesforce-solutions/","metric":"Customers gave an avg. of 4.3 / 5 in satisfaction score.","client":"Salesforce experience","summary":"Customers gave an average satisfaction score of 4.3 out of 5."}],"industries":[{"slug":"media","label":"Media","hubUrl":"https://haycion.com/advisors/industry/media"},{"slug":"retail","label":"Retail","hubUrl":"https://haycion.com/advisors/industry/retail"},{"slug":"banking-and-insurance","label":"Banking & Insurance","hubUrl":"https://haycion.com/advisors/industry/banking-and-insurance"},{"slug":"telco","label":"Telco","hubUrl":"https://haycion.com/advisors/industry/telco"},{"slug":"manufacturing","label":"Manufacturing","hubUrl":"https://haycion.com/advisors/industry/manufacturing"}],"notableClients":["XXL","Atlas Copco","Telia","McDonald’s Sweden","PostNord","ICA","Viking Line","Interflora","Dustin","LOT Airlines"],"certifications":[],"faq":[]}